Course: Digital Sales Training

Selling digital has different challenges to selling traditional broadcast radio and television, but there are also similarities.

Price is never the primary motivation to buy, "Stephen Pead" - RadioInfo  Asia
Stephen Pead


Sales Trainer Stephen Pead taught participants the core rules of successful sales campaigns across all media, then show them how to create different pitches for analogue and digital properties.

Digital Sales Manager Jamie Wood gave examples of digital sales campaigns.

For more information or to express your interest in this course, please email academy@abu.org.my