Course: Instagram & TikTok Strategies

This four part course is scheduled for Tuesday 17 January 2023, 2pm KL

After the first live session, all participants will complete the lectures and activities in their own time via the online learning platform.

Registration for the first session. Please register before Friday 13 January

Instagram & TikTok Strategies is led by Sanne Breimer – a renowned social media reporter and trainer who is based in South East Asia.

There are billions of social media users across the globe, most of which share their thoughts, feelings, opinions, and recommendations through social platforms. As a broadcaster if you meet your target customers on the platforms on which they’re most engaged, you reach and stand to grow your audience rapidly.

By engaging your followers in meaningful conversations and delivering valuable & authentic content, they are most likely to respond or react ensuring maximum reach and in turn, help your organisation to scale, evolve, and thrive in this digital age.

As a broadcaster, how do you know where to target your audience, what time is best to connect with them and which platforms should you focus on the most. For starters, two of the most popular social networking services are Instagram and TikTok.

Sanne Breimer (@SanneBreimer) | Twitter
Sanne Breimer

Through this Instagram & TikTok course, journalist, press critic and inclusive journalism reporter, Sanne Breimer, aims to teach the following:

  • How to create an effective strategy
  • Techniques for finding and growing your audience
  • How to increase reach and engagement

For more information or to express your interest in this course, please email academy@abu.org.my – subject: Instagram & TikTok strategies