17 Singapore companies head to MIPCOM

Monday 03 Oct 2011
Singapore’s Media Development Authority (MDA) is leading a delegation of 17 Singapore companies to MIPCOM 2011, Channel NewsAsia reports.

This marks Singapore’s 11th expedition to one of the world’s largest audiovisual and digital content markets.

Held in Cannes from October 3 to 6, the event is expected to attract 12,000 participants from 104 countries.

A total of 48 Singapore programme titles will be offered for international sale and distribution at MIPCOM 2011, covering more than 400 hours of factual, drama and animation content.

MDA said the participation rate of Singapore companies has increased 40 percent this year, including a good mix of TV production companies, animation companies, content distribution companies, as well as a media services company.

A third are first-time participants.