EBU acquires Rose d’Or Festival rights
The European Broadcasting Union (EBU) has acquired the rights to the Rose d’Or Festival, one of entertainment television’s foremost international galas.
The rights will pass to the EBU on 1 August, 2012, when it will begin planning, organization and marketing the 2013 Rose d’Or.
EBU Director General, Ingrid Deltenre said: “The Rose d’Or Festival encapsulates quality and innovative entertainment values, which are at the heart of public service broadcasting.”
She added: “The EBU is very excited to have acquired the Rose d’Or Festival, and looks forward to bringing the event to a large European audience.”
The Rose d’Or was founded in Montreux, Switzerland, in 1961, where it took place until 2003, when it moved to Lucerne.
Ove the years, the Festival has evolved to an international competition for television entertainment programmes. It has also become a forum for decision makers of the global media community, including producers, executives from independent and public service broadcasters and heads of production companies from more than 40 countries.
The Festival concludes with an awards ceremony, where Golden Roses are presented for the best television entertainment programmes of the year.