Australian radio industry continues to increase ad revenue

Australian Radio market recorded growth of 11.58 per cent in February, compared to the same month last year, according to figures released today by industry body, Commercial Radio Australia.

The 2013 Metropolitan Commercial Radio Advertising Revenue figures, sourced by Deloitte, show that total advertising revenue for February 2013 in the five metropolitan markets (Perth, Melbourne, Adelaide, Sydney and Brisbane) compared to the year before, was up by 0.44 per cent, to a total of $52.003 million.

Chief executive officer of Commercial Radio Australia, Ms Joan Warner said Perth continued to perform strongest out of the five metropolitan markets with its revenue up to 3.3 per cent to a total of $62.427 million.