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NHK to showcase its cutting-edge technology at NAB 2013

NHK will present their SUPER Hi-VISION (SHV) technology at this year’s NAB in Las Vegas.

SHV (8K Ultra HDTV) is the broadcasting medium of the near future, and NHK is playing a leading role in promoting its development.

It offers viewers an extremely vivid viewing experience with its ultrahigh-definition image of 33 million pixels, which is 16 times that of the current Hi-Vision (HDTV), and 22.2 multichannel 3D sound systems.

In addition to television broadcasting, SHV is expected to be applied in a wide variety of other fields, such as sports events, concerts and movies.

NHK will also showcase a television compatible with Hybridcast, a sharable broadcasting platform that fuses broadcast transmission with broadband streaming.

NHK aims to move forward with development and set up facilities for the practical use of SHV and Hybridcast. It will also work to globally promote these technologies through international standardization activities and other efforts.