Bloomberg offers live Twitter feeds

Global business news provider Bloomberg announced this week that it is the first financial information platform to integrate real-time Twitter feeds directly into the investment workflows of market professionals.

The announcement follows this week’s decision by the U.S. Securities and Exchange Commission to allow companies to use social media for corporate disclosures.

“When important news is shared on Twitter, traders and investors need to be able to access it, and validate its importance in order to incorporate that information into their decision making process,” said Jean-Paul Zammitt, head of sales and product development for the Bloomberg Professional service. “Bloomberg’s platform now provides this ability, along with the high-quality news, data and analytics our users need and have come to expect from us.”

Bloomberg classifies tweets by company, asset class, person and topic, making it easy for institutional investors, traders, corporate executives and government agencies to track updates related to a specific industry or market, their portfolio holdings or an online personality. In addition to searching and tracking relevant financial tweets, users can also create alerts to monitor for unusual bursts of social media chatter about a company.