Russia’s RT launches its own full-service global video news agency
RT has launched Ruptly, its own video news agency. The Berlin-based agency provides real-time and archived visual news materials from all the global hotspots via state-of-the-art delivery platform, RUPTLY.TV
RT hopes Ruptly will give the world’s media access to stories and views mainstream news providers ignore. The service works heavily with the international stringer network and leverages RT’s global presence that counts outposts in Washington DC, London, Madrid, Damascus, Cairo, Gaza and Baghdad among its 22 bureaus.
“Right now there are basically a handful of agencies that provide majority of news footage to international outlets, and particularly to TV channels and online platforms that cannot afford to have bureaus or send correspondents to every hotspot. As a result, viewers often see events around the globe through the eyes of these providers. In such a market there are inevitable gaps in coverage, plus the risk of bias in the eventual reportage,” says Margarita Simonyan, RT’s editor-in-chief.
One of RUPTLY’s breakout features is its unique delivery mechanism, which allows TV stations, online media outlets and mobile multimedia platforms to receive and broadcast RUPTLY video feeds of live events in real time, as the events are happening, via RUPTLY’s website, http://ruptly.tv/.
The platform enables simultaneous streaming of five live video feeds, of the highest quality, including HD, and built-in redundancy ensures continuity of streaming even if one of the servers goes out. RUPTLY is the first video agency in the world to utilize such a high-tech delivery system.