MEASAT trials 4K HDTV video

Malaysia’s Measat Satellite Systems has begun trials with Ericsson to provide live Ultra HD TV video (4K) contribution over MEASAT’s satellite network.

“Measat looks forward to supporting UltraHD across Asia, beginning with this trial on our high-powered Measat-3 satellite. UltraHD will take consumer expectations for high quality picture to a new level. We are therefore ensuring that the necessary solutions and systems are in place to deliver the next generation of TV services that meet evolving consumer demand,” said Jarod Lopez, VP, broadcast sales, Measat.

“We are excited about the UltraHD trial using Ericsson’s reliable and efficient solution and will ensure that we have the infrastructure in place to distribute and broadcast 4K content over satellite in a reliable and robust manner.”

MEASAT has a reach that covers over 150 countries across Asia, Africa, Europe, the Middle East and Australia, representing 80% of the world’s population.  It has recently announced a distribution deal with Encompass which brings to 40 the number of channels on its HD platform in South East Asia.