DW’s new Director General has taken office

Peter Limbourg has taken office as director general of Deutsche Welle (DW). He was elected as Erik Bettermann’s successor in this function by the Broadcasting Board in March 2013.

Limbourg was the Senior Vice President of News and Political Information at ProSiebenSat.1 TV Germany until September 30. In the past few weeks, he has already held a series of talks with different editorial teams and departments at Deutsche Welle.

On his commencement at DW, Peter Limbourg said “It is a great challenge and a fascinating task to be at the helm of Germany’s international broadcaster. Deutsche Welle is a media organization that enjoys an excellent reputation with its audiences worldwide. We will continue to ensure the credibility that DW’s staff, with great commitment, has established over the last 60 years by providing quality journalism. We will also consistently enhance DW’s multimedia profile.”