Ultra High Definition TV to star at BroadcastAsia2014

The organisers of BroadcastAsia2014 say attendees will be able to “feast their eyes on the most avant-garde 4K technology available globally”, presented by some of the world’s foremost companies in the field.

International exhibitors such as Canon, EVS, Grass Valley, Quantel, Orad, Red Digital Cinema, Village Island, Sony and many more will be showcasing their cutting edge 4K/UHD products at the exhibition and conference at Marina Bay Sands in Singapore from 17-20 June.

Joel Lamdani, President Asia-Pacific for Orad Hi Tec Systems, says: “By 2016 the Asia Pacific region is forecast to become the single largest market for 4K TV, accounting for 42 per cent of total world 4K households.

He says with the region being a hub of consumer electronics, producers mainly in Japan, Korea, China and Taiwan are pushing to market new 4K TV as replacements for old HD ones. Films are already being shot in 4K and sports events are now testing 4K productions with the Brazil 2014 World Cup being a big trigger.

Other 4K product highlights will include Quantel’s Pablo Rio high quality colour correction and finishing system and Village Island Asia’s VH-4000, the next generation of decoders supporting 4K for HEVC and legacy compression standards.

The BroadcastAsia2014 organisers say that, comprising visionary keynotes and specialised industry sessions, the four-day conferences provide a knowledge transfer hub and networking platform for attendees to debate and discuss critical upcoming trends such as disruptive technologies in the broadcast and digital media market landscapes, industry risk factors and models for success that will enable companies to ride these trends and remain profitable.

The Creative Content Production Conference 2014 will focus on content creation and distribution, and the technical aspects of 4K production.

Together with CommunicAsia, the event in 2013 attracted more than 51,000 trade attendees from 100 different countries and regions.

More information on BroadcastAsia and CommnicAsia can be found here.