Asia Pacific to lead pay-TV revenue rises to 2020
Global pay-TV revenues will climb to USD $209 billion in 2020, up from $193 billion in 2013, with the rise led by Asia Pacific region, according to a new report from Digital TV Research.
The Digital TV World Revenue Forecasts report states that revenues will grow by nearly $15 billion (up by 47%) in the Asia Pacific region. In contrast, revenues in North America will fall by 9.2% (nearly $9 billion) between 2013 and 2020. Western Europe will decline by 1.6%. Revenues will more than double in Sub-Saharan Africa to $5 billion.
Simon Murray, author of the report, said: “Based on forecasts for 138 countries, revenues will fall in 18 countries in 2014, with the US dropping by $1.05 billion. Revenues will decline for 21 countries between 2013 and 2020.”
The report also states that pay TV revenues will more than double in 40 countries between 2013 and 2020. Most of the fast growing nations by percentage increase will be in Africa, with Myanmar, Laos and Bangladesh providing notable exceptions. India’s revenues will climb by $6.6 billion between 2013 and 2020, with Brazil up by $2.4 billion and China up by $2.2 billion.
Satellite TV [DTH or DBS] revenues will overtake cable TV revenues in 2014.
Global cable TV revenues peaked at $90.9 billion in 2011, and will fall to $80.3 billion in 2020.
Digital cable TV revenues will climb by 18% from $67.2 billion in 2013 to $79.0 billion in 2020 – a faster increase than satellite TV, but not enough to make up for the overall cable TV revenue decline. Analog cable TV revenues will plummet by $19.4 billion between 2013 and 2020 to only $1.4 billion. IPTV revenues will climb to $26.1 billion in 2020, up from $16.0 billion in 2013.