Singtel enhances its IPTV services in Asia-Pacific
Singtel – Singapore Telecommunications Limited is using ThinkAnalytics’ personalised search and recommendations engine across more than 120 linear channels and on-demand libraries to enhance its IPTV service.
Singtel TV’s 400,000-plus subscribers can access personalised recommendations in multiple languages via the set-top box (STB) and companion TV GO apps.
A cloud-based deployment, ThinkAnalytics’ IPTV platform is pre-integrated with Ericsson Mediaroom at Singtel. The recommendations are available within the electronic programme guide on STBs and on the Singtel TV GO apps for iOS and Android devices, giving subscribers a superior, personalised Mediaroom experience without having to login or identify themselves.
ThinkAnalytics’ Asia Pacific operations now include Singapore, Hong Kong and Pune, India.