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Prasar Bharati-India teams up with RTR-Russia

Russia’s VGTRK (RTR) has entered into a partnership with Prasar Bharati, India’s largest public service broadcaster.

ComNews reports that it will initially see the two parties share TV programmes and documentaries.

In due course, they will also start to jointly produce animated content and two Russian channels will be distributed on Indian TV.

RTR is the leading state broadcaster in Russia while Prasar Bharati, which was created by bringing together Doorarshan and All-India Radio, already has an output that includes 23 TV stations, reaching a weekly audience of over 500 million.