MEASAT Builds Asian UHD Neighbourhood
MEASAT Satellite Systems Sdn. Bhd. (“MEASAT”) announced an agreement with Television Entertainment Reality Network International (“TERN International”) for the distribution of the INSIGHT UHD channel via the MEASAT-3a satellite. INSIGHT UHD is the second UHD channel distributed via the 91.5°E video neighbourhood.
Marketed in Asia by Thema, Insight UHD is Asia’s first UHD factual entertainment channel. The channel, featuring original UHD material co-created with industry-leading production houses, brings a range of content from entertainment to extreme sports and from game shows to beautiful, vivid cinematography. Under the agreement, MEASAT will use MEASAT-3a’s global beam to deliver the channel to pay TV operators across Asia Pacific and Australia. The MEASAT-3a global beam also covers the Middle East and Eastern Africa.