ABS-CBN On the wings of multimedia success

ABS-CBN’s “On the Wings of Love” or “OTWOL” is enjoying tremendous success not only during its television run but across various platforms where it magnificently spread its wings.

It is known as the year’s “Most Innovative TV Series” and “Household Favorite TV Program” in the Philippines. The primetime romance drama is earning an all-time high rating of 27.8% with a 57% share .It also generated buzz on social media, earning almost 4 million tweets worldwide while its official website, www.otwolista.com, earned more than 11 M views in just four months. It is also currently the most watched TV show on iWanTV, ABS-CBN’s digital content platform.

 OTWOL-based merchandise flew off the shelves like crazy; the scrapbook based on the female lead character, had the largest book signing event wherein 5,000 people attended and more than 2,000 copies were sold. Consequently, thousands of fans also showed their love for the show’s two lead stars, popularly known as “JaDine” as tickets for their concert entitled “JaDine in Love” were sold out hours after the first announcement.

Partly shot in San Francisco, California, OTWOL follows the story of Clark Medina and Leah Olivar played by James Reid and Nadine Lustre, now dubbed as the “Prince and Princess of Philippine Television” respectively. 

“On the Wings of Love” is now available for worldwide distribution via the ABS-CBN International Distribution.