TVNZ 2017: new content, new blood, new thinking
TV New Zealand is applying fresh thinking to its 2017 line-up. Viewers can expect more shows available OnDemand first, live streaming of all TVNZ channels together in one place, and a stepped-up commitment to supporting and screening the work of new local talent in the year ahead.
Outlining TVNZ’s 2017 content plans, Chief Executive Kevin Kenrick said the company is embracing changing TV viewing habits. “Our focus at TVNZ is all about sharing the moments that matter to New Zealanders, and we know that different moments matter to different New Zealanders. To better understand these differences, we’ve just completed our most in-depth research study into viewer behaviour, and this is shaping our future thinking.”
In 2017, TVNZ will launch a raft of new initiatives, collectively called New Blood, designed specifically for the new wave of viewers who aren’t traditional TV audiences. TVNZ’s New Blood projects are focused on finding and fostering new local talent. The initiative includes an in-house content lab to create more short-form multimedia content.
Returning local favourites also include a brand new Nigel Latta series, second series of Coast New Zealand and Filthy Rich, and new episodes of Sensing Murder, The DNA Detectives, I Am Innocent and Rachel Hunter’s Tour of Beauty.