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ABU Sports Marketing Module 2 held in Colombo

A Marketing Workshop organised by the ABU Sports and its partner HBS was well received by the participants. The two day workshop took place in Colombo, Sri Lanka Dec 4-5, 2018 thus hosted by SLRC, the national broadcaster of Sri Lanka.

The participants, mostly commercial and sales personnel said the workshop was not only timely but relevant and appropriate. There were over 30 participants from Sri Lanka, Pakistan, Nepal, Indonesia, Malaysia and Thailand.

The workshop experts come with years of experience in the field, Mr Torrey Jay Dorsey manages sponsorship sales and delivery for Infront Sports properties in the Pan Asia region. Torrey was also one of the experts for the Marketing Workshop Module 1 in Kuala Lumpur in 2017.

The trainer, Mr. Manoj Padmanabhan is a media professional with over 17 years of experience in Media Sponsorships and sales.