Creative Social Stories: Making innovative Social Drama content for on-air, online, and Social Media platforms.
This bespoke practical workshop will explore key milestones in the commissioning and creative journey for making ground-breaking creative multimedia content. We will do this through SWOT analyses of current projects in order to make a baseline in which to consider, through practical application and open discussion, key stages of the creative journey.
Through an intensive 4-day collaborative process, we will make innovative programmes through utilizing a range of factual, structured and fictional formats to create compelling and impactful content with award winning potential.
This workshop will benefit all staff invested in the production process, including key decision makers such as Executive Producers. This will help inculcate the learning, enable efficient sign-off and help ensure that the new approaches are built into the institutional memory.

DAY 1
• Formal opening
• Introduction through storytelling
• Global examples of Social Change media, practice, and theory
• Platforms & Audiences
• Why story? What story? How story? Explore structures.

DAY 2
• The Production Line
• Identifying the Creative team: The Magic Formula?
• Writing for Impact
• Approaches to Recording & Post-Production
• Pre-Production for real!

DAY 3
• Production & Post-Production in groups.

DAY 4
• Present group projects for grand judging & feedback, and
• Prize-giving end session!

DATES
23-26 May 2023

VENUE
Hanoi, Vietnam

CONTACT DETAILS
Olya Booyar
olya@abu.org.my
Lai Kai Yan
yan@abu.org.my
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