10 billion views (and counting) on TRT’s hit show? For TRT, putting its audience first means to acknowledge the role big tech plays in their daily routine. In this webinar, learn how TRT as a Public Service Media creates a virtuous cycle between how they use social platforms to create compelling experiences for their audience and funnel them into their own platform.

Meet the speaker

Riyaad Minty is the Director, Business & Audience at TRT. He joined TRT in 2016 where he has been part of the core leadership team responsible for the digital transformation of the network. TRT has seen immense growth across digital platforms both domestically and internationally, ensuring the network is a global leader in industry. Previously with Al Jazeera, Riyaad was the founder of AJ+, one of the world’s largest news outlets for the digital generation and contributed towards the network’s global strategy as Head of Social Media. He is recognised as a leader in the space of digital media and believes in the power of digital storytelling as a means to connect people around the world through shared experiences. Riyaad is the current Chairperson of ABU Digital Media Working Group.

Date & Time

13 March 2023 (4PM MYT)

Venue

Online

Registration

Register here

Contact

Hamdhoon Rashad (hamdhoon@abu.org.my)

Amir Khaidar (amir@abu.org.my)